It is difficult to measure the effectiveness or performance of products and to get a large sample set of data across a varied user base.
Popin’s API gives product manufactures the ability to prove with data analytics that the product enhances results and to better market their products.
ACTIVITY can provide data to indicate a Users’ performance results before, during, and after utilizing a product.
METRICS can inform a company when to market to a consumer. For example, based on the total distance a consumer has run wearing a sneaker brand the brand can target that consumer for a new purchase.